Project details
The goal was to identify gaps in the clients current social media presence and messaging and use data-driven insights to create a long-term organic marketing plan for their hormone and genetic testing kits.
The process
I started with establishing a strategy, considering the client's current follower base and target audience. Then I created and scheduled all content based on that.
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Elen has been instrumental in providing unique insights into where we go next as a startup looking to maximise organic strategies and capture new audiences. Very professional, measured and she just gets it. Has the right amount of EQ & IQ to connect at all levels. It feels like you are in safe hands with Elen. Already looking forward to our next project together!
— Sharon Keaney, Chief Operating Officer at Willbe